- 12 October 2012
The Horti Fair is launching something new this year: the Horti Fair Experience. This catering plaza in Hall 8 will provide many benefits such as giving visitors a place to hold meetings in mini-greenhouses and being a great place to get inspired by concepts, innovations and trends. The Horti Fair Experience will also serve as the venue for exciting events.
The Horti Fair is the biggest international trade fair for Technology, Innovation and Inspiration in Horticulture and is being held this year in the Amsterdam RAI from 30 October to 2 November inclusive. The Horti Fair is visited every year by tens of thousands of visitors from dozens of countries.
Last year, the Horti Fair set out on a new course: from m² to m³. In other words, more networking, more experiences and more exchanging of knowledge. Last year, for example, Horti Fair initiated the daily HortiSeminars and the Flower Catwalk.
The Horti Fair Experience is also part of this new direction. The catering plaza will be a place where visitors can meet and interact in mini-greenhouses (for conferring in more private surroundings) or in swings or easy chairs. Sea containers cut open on one side will present trends and new concepts.
On the first day of the Horti Fair, HortiCoop will be presenting the fifth edition of its Knappe Koppen Kalender with photographs of the pretty faces of Dutch growers; another event relating to this will be held at the Horti Fair Experience. The Horti Fair Experience will also be making a long-held dream come true: a place to serve visitors a free cup of coffee. When entering the Horti Fair, all visitors will receive a coupon for a free cup of coffee that they can redeem at the Horti Fair Experience.
Source: HortiTrends News Room