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Groundwork beyond Google
- 15 December 2016
When Irish food, drink, and horticulture manufacturers want to win in business, Google can be a great starting point but strategic decisions require much more in-depth insight & information that won’t be found on Google. The good news is access to all of this insight and information has never been easier.
Our library here in The Thinking House is now bigger and better and our authoritative database subscriptions along with our proprietary consumer and market insight carried out here in The Thinking House will take your groundwork far beyond the realms of Google search.
If you’re a client of ours, here’s how we can help support your groundwork:
1. Tailored groundwork searches by our librarians:
As soon as you recognize a need for consumer or market insight, contact our librarians to request a groundwork search. We will then deliver a tailored set of tailored search results specific to your needs. It really couldn’t be easier. Just this year we have managed 2,700 groundwork searches for the Irish food industry and collectively we have built up over 20 years of experience managing these searches, there’s probably no question we haven’t been asked before.
2. Carry out your own guided groundwork searches here in our library:
We can now facilitate any client who wishes to visit the library to carry out their own groundwork searches through open access to a large number of authoritative databases. Library anxiety need not be a fear as we have three qualified librarians here to guide your search so that your visit is as meaning full as possible. We have made significant investments in information and insight and want to maximize our clients’ use of these resources. Visits to our library can be scheduled by prior appointment.
Irish food, drink, and horticulture manufacturers would do well to keep the Bord Bia library “Top of mind” next time a need for consumer or market insight is recognized because we will:
1. Save you time, 2. Save you money, 3. Inform your decision making, 4. Minimize risk and uncertainty and 5. Grow your business.
"Google can bring you back 100000 answers. A librarian can bring you back the right one. (Gaiman, N)
Contact us at: info@bordbia.ie
Source: Bord Bia - Groundwork beyond Google
