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Tim Briercliffe Leaves the HTA - Is there a Crisis Brewing? - Philip Voice

: 03 April 2013

I sense there is some turbulence at the Horticulture Trades Association (HTA). Just one month ago, Andrew Maxted left the HTA after nine years working in their marketing department. What struck me at the time was what Andrew Maxted was quoted as saying: "I am looking forward to a short rest before seeking new opportunities".

This suggests to me that Andrew Maxted leaving was a bit of a surprise... possibly even to Maxted himself? Surely no one leaves a job in this climate without having a new one to go to? Now the bombshell news that Tim Briercliffe is also leaving the HTA after eight years.

I say bombshell because this clearly wasn't foreseen by the HTA a month ago; The HTA said at the time: "PR and Market Information functions now fall under the Business Development department, headed by Tim Briercliffe".

Tim Briercliffe, is joining the International Association of Horticultural Producers (AIPH) as Secretary General. I'm going to watch the coming weeks closely to see how this will impact the HTA and its umbrella organisations. I have this feeling we may be more changes ahead.

After starting my garden maintenance and landscaping business in 1984 and running it for 21 years I decided I needed a change of direction (probably a mid life crisis, no seriously! :-0) Together with my family, wife Donna, Son Henry and Daughter Fleur (not forgetting Hector the Black Labrador) I moved to France in search of an old farmhouse to renovate. In the interim period whilst waiting for the contract to go through I started writing a blog. Initially just to keep a diary for family and friends to keep up with our progress if they wished but then it occurred to me that there isn't a real time watcher of the landscape industry in the UK. I didn't want to waste my experience and experiences so I decided I could put all of this Juice to good use so I started Landscape Juice.

Source: Landscape Juice - Tim Briercliffe Leaves the HTA - Is there a Crisis Brewing? - Philip Voice